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Castlemaine launches smallgoods product claiming “no artificial preservatives or additives”


From the Australian Food News website, 2 February:

KR Castlemaine has  launched a campaign for a pre-packaged ham product with the claim to be “natural”, using new technologies to become the “first Australian pre-packaged ham that is artificially preservative-free”.

This new range of ham is said to be produced using cutting-edge High Pressure Pasteurisation (HPP) technology. The company claims that it “does not use heat”, thereby preserving texture and nutritional value for the product.

Click here to read the full article.

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